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Whole Foods stocks shelves with “Hanukkah favorite” matzo

by Brad A. Greenberg

December 18, 2011 | 5:51 pm

Don’t be embarrassed if you sometimes confuse Hanukkah gelt with Passover matzo. The Whole Foods in Los Angeles’ Fairfax district—home to Canter’s and a whole lot of Jews—made that mistake in thinking the coming of Hanukkah meant that they should get all that unleavened bread out of the back.

Check out the photo that Lara Rabinovich snapped for Heeb of Whole Foods encouraging shoppers to “Share Hanukkah Favorites”—you know, stuffing and matzo, lots of matzo.

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Since launching the blog in 2007, I’ve referred to myself as “a God-fearing Christian with devilishly good Jewish looks.” The description, I’d say, is an accurate one,...

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