Quantcast

Jewish Journal

Mall Santas help manage kids’ expectations

by Brad A. Greenberg

December 6, 2011 | 10:15 pm

A Fox Chicago news anchor tried tempering kids’ Christmas expectations by insisting on the air that Santa doesn’t exist and little kids should get over it.

Graduates of the Charles W. Howard Santa School are trying a more subtle approach: These mall Santas are trying to manage expectations.

NPR’s “All Things Considered” had a great story about this. Here’s Fred Honerkamp of the Charles W. Howard Santa School talking with co-host Lynn Neary:

First, Santa never promises anything. I weave in little stories about the North Pole. A child, for example, will ask for a - an iPad, and I’ll say, oh, I wish you hadn’t asked for that. And they’ll say why? And I’ll say, well, have you ever been to the North Pole? Well, of course not. But up there, we have building two. You go out of the main lodge, and the snow is very deep. You go down to building two, and that’s where we do our electronics.

And the little elf that’s making the iPads is an elf named Rupert. And guess what he’s doing? And the child will say, what? He’s playing with them. We’re way behind production. I don’t know what I’m going to do. I don’t think we’re going to be able to fill the iPad orders.

Listen to the rest here.

Tracker Pixel for Entry

COMMENTS

We welcome your feedback.

Privacy Policy
Your information will not be shared or sold without your consent. Get all the details.

Terms of Service
JewishJournal.com has rules for its commenting community.Get all the details.

Publication
JewishJournal.com reserves the right to use your comment in our weekly print publication.

ADVERTISEMENT
PUT YOUR AD HERE

ABOUT THE AUTHOR

{blog_image:alt}

Since launching the blog in 2007, I’ve referred to myself as “a God-fearing Christian with devilishly good Jewish looks.” The description, I’d say, is an accurate one,...

Read more