Jewish Journal

Farewell to Heeb magazine’s print edition

by Brad A. Greenberg

September 4, 2010 | 9:26 am

I guess Heeb has gotten rid of that still-not-dead subscription card. All those funny cover photos, and at times distasteful art, will no longer be appearing in print.

From a post at HeebMagazine.com, which is now the only Heeb home, titled “So Much for Controlling the Media”:

The good news is that Heebmagazine.com will continue to provide trenchant analysis of world events, cultural critique of all that is Jewish and Goyish and countless photos of scantily-clad Israeli models under the leadership of newly named editor-in-chief, Erin Hershberg, culture editor, Jonathan Poritsky, creative director (former music editor), Arye Dworken, humor editor, David Deutsch and comics editor, Jeff Newelt.

The bad news is that we are suspending the print edition of Heeb Magazine.


Heeb Magazine has never been about making Jewish “cool.” What we are big believers in, however, is making Jewish fun. We believe that in a world in which Jewish periodicals outdo themselves in attempting to highlight just how endangered Jews are, there should be one Jewish media outlet that actually makes its readers smile. So whether online, or in print, we like to think that we can all still have a little fun—and don’t worry, Ahmadinejad will still be waiting when we’re done.

Keep smiling with Heeb here.

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