September 29, 2008 | 9:43 am

Christians like book of Jewish business wisdom

Posted by Brad A. Greenberg

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“Jewish Wisdom for Business Success” is one of the many books dead on arrival at The Jewish Journal. Without a local author and a unique story to tell, the chance of these books being reviewed or featured is slimmer than the newspaper industry’s shrinking bottom line. And “Jewish Wisdom” currently sits a top of pile of books on my shelf waited to be sorted for referencing that will never occur.

But, according to The New York Times, the book has found an enthusiastic media outlet: Christian radio:

“Abraham’s public relations stunt with his father’s idols succeeded even better than he could have imagined, earning him credibility and a reputation throughout Mesopotamia as an iconoclast and a holy man,” the book instructs. Just imagine what he could have done with New Coke.

“He had a lot of insight, and as Christians we definitely take the Old Testament for all it’s worth,” Ms. Fraschetti said. “These are tried and true principles, inspired by the highest authority, in my opinion.”

There are a few jokes out there about Jews and money—an anti-Semitic theme that one of the book’s authors thinks is a reason the book hasn’t received more publicity.

You can read the rest of the article here.

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