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Tag: Yael Naim

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  • With ‘New Soul,’ a new beginning

    November 1, 2011 | 8:08 pm

    Yael Naim might need to have her head checked out.  Take her word for it.

    “I don’t know, I think I should go to a psychologist,” she says on the phone from France.  “What’s wrong?”  she asks, perhaps rhetorically, and laughs.

    No, she hasn’t suffered a breakdown on her...

  • Yael Naim (“New Soul”) and Her New Single [VIDEO]

    By Naomi Pfefferman

    March 14, 2011 | 8:42 pm

    Remember Yael Naim’s quirky, ebullient song, “New Soul,” from that omnipresent MacBook Air commercial, which gleaned the French-Israeli chanteuse an almost instant surge of celebrity two years ago?  On May 10, the petite, 33-year-old folk-pop artist – who this month was...

  • French Israeli singer-songwriter Yael Naim infuses Apple Computers with ‘New Soul’

    By Elissa Strauss

    March 7, 2008 | 5:00 pm


    Generating buzz for pop music was once the territory of MTV and radio, but television advertisements are quickly becoming musical tastemakers, and there is no hipper marketer on this front than Apple. No wonder, then, that Yael Naim's song, "New Soul," featured in the ubiquitous...