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There's a pretty good reason why the breast cancer center at the John Wayne Cancer Institute at St. John's Hospital in Santa Monica is named after Joyce Eisenberg-Keefer.
"The John Wayne Cancer Institute kept my husband alive for 10 years," said Eisenberg-Keefer, who established the Joyce Eisenberg-Keefer Breast Center and has given a total of $3 million toward the facility. "That's why I got involved. What I do is a 'thank you' for life."