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Why Israel is Losing the PR War


Kristina L.

Most Jewish parents don’t name their child Kristina, but Ukraine — when it was still the former Soviet Union — was very secular. “So my parents just gave me what was the cool, European name of the moment, not wanting to give me some very traditional and typical Russian name like Tanya or Svetlana.”

Netanyahu, the bomb and the Memes


The price for success: Bad PR

“Never mind the collapse in confidence in Europe, the Palestinian proposal for United Nations recognition and heightened tensions with neighboring Egypt and longtime ally Turkey. The Israeli economy just keeps growing faster than the rest of the developed world.”

Palestinians gain ground in PR, diplomatic war

In the long-running Palestinian-Israeli conflict, score some recent victories for the Palestinians.

Toronto film fest calls Israeli PR strategy into question

When Amir Gissin helped come up with an idea to remake Israel's international image several years ago, it's unlikely he imagined that the showcasing of Israeli films in Toronto would spark a star-studded Hollywood brouhaha over artistic expression and cultural boycotts.

Have Jews lost their mojo?

In a brilliant article in Haaretz, Moshe Arens explains why you can't deter terrorists, you can only fight them. It's time for Jews of all stripes to get their mojo back, and join the PR fight.