The Jewish Federation of Greater Los Angeles has released LaunchBox, the winner of its Next Big Jewish Idea contest in 2011, the first in an effort to garner community ideas to strengthen Jewish life. LaunchBox was one of more than 300 submissions to the contest.
According to the Jewish Federation of Greater Los Angeles, big Jewish ideas come in small packages -- which will soon be delivered straight to L.A. area homes.
The Jewish Federation of Greater Los Angeles announced Batsheva Frankel’s “LaunchBox” as the winner of the Next Big Jewish Idea (NBJI) competition on July 6. Scott Minkow, Federation Vice President of Partnerships & Innovation, delivered the news to Frankel by removing one of his “I have the Next Big Jewish Idea” pins that have been circulating in the community for months and pinned her, saying, “I have to take this off because you are the one who has the next big Jewish idea.” Frankel told The Jewish Journal she was “over the moon and felt like I won the lottery.” Her idea initially was called JEWWW in a Box.