For the past six years The Samuel Bronfman Foundation, which is named in honor of my father and that I now run with my son Adam, has held a conference called "Why Be Jewish?" It is an intimate gathering that seeks to explore an expansive question. This year, in conjunction with the Shalom Hartman Institute, we will focus on the idea of Jewish pluralism.
Observing my kids playing, I notice how the same toy, no matter how many times they play with it, can reveal the most remarkable things. My daughter, with the vocabulary befitting a 1 1/2-year-old, will bring her ball over to me and point to a mark on it with a delighted grunt.
"Go Ahead, Make My Shabbos!" No, it's not Clint Eastwood turning religious, but a slogan on a T-shirt and coffee mug at Jewschool store, a Web site offering cheeky sloganned goods like T-shirts, underwear, caps, pins and bags.
When Al Smith campaigned for U.S. president - and lost - in 1928, his Roman Catholicism was used against him. When John F. Kennedy successfully ran for president in 1960, he felt the need to make speeches that distanced himself from the pope.