When Ehud Danoch arrived in Los Angeles three years ago as Israel's new consul general, he had to learn three things -- real fast. Danoch talked about the highlights and low points of his three-year tenure, the lessons learned, as well as his future plans to run for a seat in the Knesset, Israel's parliament.
Representatives from Southern California-based Persian-language satellite radio stations and television shows attended a special press conference on Aug. 28, held for them at Los Angeles' Israeli consulate, the first public interaction between the Israeli government and local Persian-language media in more than 25 years.
For a man who is celebrating his 34th birthday this month, Ehud Danoch, Israel's new consul general, introduces himself with an impressive resume.
He has an insider's knowledge of his country's domestic, economic and foreign affairs, is a lawyer, holds a master's degree in business administration and knows all the right people in the Israeli government and bureaucracy. He also has an advantage as a fluent speaker in this region's two primary languages, English and Spanish, and he can also get by in French.