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February 24, 2010 | 11:29 am

So You Think You Can Design; “Oscars Designer Challenge 2010”

Posted by Mihal Levy

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The Oscars aren’t really about the films, actors, directors, producers and so on.  Right?  Well, maybe a little.  It’s all about the red carpet style.

So, who wouldn’t want the chance to design a dress for the Oscars?  (Well me, for one, because I woudn’t know what I was doing, but that’s besides the point.)  Nine up-and-coming designers were selected by Patty Fox, Oscar fashion coordinator, along with an advisory committee, to design a dress for the “Oscars Designer Challenge 2010.”  I was invited to attend the pre-Oscar fashion event that was held yesterday, February 23rd, at the Academy of Motion Pictures Arts and Sciences, where the designers showed off their creations on the runway. 

The designers hailed from Los Angeles, New York, Chicago and Phoenix.  The Los Angeles designers include Fernanda Carneiro, Phong Hong, Oday Shakar, Ari Sheuhmelian and Oliver Tolentio.  Also participating are Elda De La Rosa from Chicago, Ivy Higa and Kelsy Zimba from New York, as well as Rania Salibi from Phoenix.  Each designer was paired up with Los Angeles-based models, whom if chosen will be presenting an Oscar at the 82nd Academy Awards on March 7, 2010. 

I got a sneak peak at the dresses and trends for the 82nd annual Academy Awards.  According to Fox, this year the trend will be shapely silhouettes and exposed necklines.  And silhouettes and exposed necklines were definitely apparent in the beautiful designs created by the participating designers.  All the dresses were beautiful and designed for one night only.  Fox stated, “The true definition of couture: one gown, for one body, for one night.”  Fashion expert Carson Kressley was also on hand with his fashion expertise.  He made it clear that he liked the sparkle dress.

All the gowns were accessorized with diamonds (of course, what else) by Martin Katz.  Although all the dresses were beautiful, the dress that stood out the most for me was a simple, yet elegant black chiffon mermaid gown designed by Fernanda Carneiro.  The simple elegance stood out for me, as well as the 56-carat diamond chain belt that was worn with it.  Another stunning gown was designed by Oday Shakar - a metallic French lace gown over one shoulder.  (Although I am not a fan of the one shoulder gowns, because I am always wondering what happened to the other strap.  Lost in a fight?  Maybe it is just the OCD part of me.)  The dress was covered with Swarovski crystals that looked amazing under all the lights.  Shakar explained that the inspiration for his dress was “an evening of stars” - very apropos.

There was even a sustainable dress made of ivory pineapple and abaca fiber by designer Oliver Tolentino.  It was adorned with freshwater pearls from the Philippines.

You can see these gowns for yourself at Oscar.com and vote for your favorite.  The competition can be viewed on Oscar.com between March 3-8 on “Behind the Dress,” a web series.  The winner will be announced during the Oscars red carpet arrivals on March 7 at 5 p.m. PT.  Be sure to vote for your favorite to see it on the red carpet…so that your choice will be there, if you won’t be.  You can still feel like you are part of the action.

15 Comments — Leave your comment

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I just couldnt leave your website before saying that I really enjoyed the quality information you offer to your visitors… Will be back often to check on the new stuff you post!
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Comment by Abbott on 3/07/10 at 10:26 am

it was great to see the winner of the “behind the dress” series,it’s nice to see hollywood giving people a chance

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Comment by Lee on 4/08/10 at 3:48 pm

Wow,Very interesting post.Thanks for sharing with us. Fleece Vest

Comment by Discount Fleece on 4/10/10 at 5:45 am

I have watched the oscar award in the march and the designs present by designer are really really amazing.Designers seen the world in a distinct way.

Comment by The Syndicated Press on 4/21/10 at 10:18 pm

I am sure you looked stunning. A lady never can go wrong with a set of nice pearls

Comment by feliz1a on 5/22/10 at 3:17 am

I watch last two years complete oscar shows , its a dream for all artist ...

Comment by VPN on 8/03/10 at 11:03 am

I’m sorry to say I disagree a bit. I think this red carpet thing is taking away eyes from the beautiful art of movies. Sure, fashion can be considered a form of art in its own right, but I don’t think the motive behind all this is some form of art appreciation. Nice article though. J. Tiresh repossessed cars for sale auctions repossessed cars for sale trends

Comment by Cheap Kindle on 9/24/10 at 12:51 pm

There was groupies that have subpar powers to bench press garbage trucks while building buildings.  <a >insurance leads</a>  This makes her mad and sorry at the same space.<a >7 string electric guitar</a>

Comment by Dwalla on 10/24/10 at 4:00 pm

Lovely color combination!!!

I hope you have a great Friday and a wonderful weekend

Comment by nandoo on 11/14/10 at 5:32 am

Wow,Very interesting post.Thanks for sharing with us, but I don’t think it’s possible

Comment by bearings on 11/20/10 at 7:02 pm

Yes, that is exactly what I need for my assignment! The detailed information was just perfect. I think that your perspective is deep, it is just well thought out and really amazing to see someone who knows how to lay these thoughts out so well. Great job

Comment by Data Center Site Selection on 12/03/10 at 11:26 am

Hello dear site owner, I enjoy reading through your blog, by posting a little comment I want to support you and wish you a good continuation. Wishing you the best of luck in all of your blogging efforts.

Comment by African Movies DVD on 12/03/10 at 11:27 am

Yeah, to see James Franco dress up like Marilyn Monroe was off the top. Heard that they didn’t really like working together but it all worked out in the end.

Comment by low credit card apr on 3/12/11 at 12:19 pm

I wanted to comment on the blog about ben stillers but the comments were closed or something.  the make up and hair were awesome.  Would of been great to see live.

Comment by lose that belly on 8/06/11 at 6:42 pm

I love Fernanda Carneiro work, here’s some of her work: http://www.fashionstake.com/browse-by-designer/fernanda-carneiro.html
It’s really fashion, stylish and you can actually wear it.
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Comment by James on 8/10/11 at 8:06 pm

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