December 7, 2011
Did Israel exploit Amy Winehouse?
Israel Anti-Drug Authority admitted to exploiting singer Amy Winehouse in their campaign and have issued an official apology according to the Jerusalem Post.
Following the singer’s death in August, the anti-drug authority had launched a campaign with a tagline of “it’s really uncool to die at age 27”, referring to multiple celebrities that passed away at that age including Winehouse.
Upon receiving news that Winehouse’s death wasn’t due to drugs as well as numerous complaints from Winehouse fans, the Authority apologized for its “cynical use of her death…we are also sorry for exploiting her death for the advertising campaign” said Ya’ir Geller to JP.
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