As Florida is such a pivotal and undecided state in this year's presidential contest, Silverman was urging Jews to visit their grandparents there to educate them about Barack Obama and help swing the state in his favor in an effort dubbed The Great Schlep.
I thought the idea was decent but mostly just hilarious. I forwarded the video on to friends and went back to filing the company expenses.
A week later, I received a phone call from a woman asking me about visiting my own grandparents. I laughed, as I had after the video, but when an awkward silence followed, I realized she actually wanted an answer. She was calling from The Great Schlep and had been referred to me by a mutual friend.
It seemed like a great idea to visit my grandparents in Fort Lauderdale, which I hadn't done in a few years, and in the process do something for my country. In fact, the more I thought about it, the more enthusiastic I became about going and speaking on behalf of Obama to my grandparents and some of their friends. The 2000 election had come down to literally hundreds of votes, and if I could convince my grandparents and their friends that Obama is the best choice, it might really affect the outcome.
I decided I had to make the schlep, not for myself but for my country and my grandparents, of course. But I needed to make sure they'd be around and would be willing to have the discussion with me. I called my grandmother immediately to tell her the plan. Our conversation went something like this:
"I'm going to come visit you this weekend, and I want to speak to you about ... "Needless to say, my grandparents were on board, but the next obstacle was making sure we could get a good turnout so I could make the most of my trip. I quickly discovered the difficulty of organizing an event from Los Angeles with a bunch of senior citizens in Florida.
"Oh, that's wonderful! When are you coming in town?"
"I'm going to come for the weekend, but I want to maybe try and speak with you and some of your friends about ... "
"Just the weekend? Such a short trip!"
"Yes, it was kind of a last-minute thing. But, Grandma, I want to spend some time speaking with you and some of your friends about Barack Obama and the upcoming election."
(Muffled sounds of her shouting to my grandfather about my visit.)
"Grandma, do you think you could help have some friends come over in the afternoon, and we could just all talk about the election?"
"Yes, fine, fine, there's just one thing. What do you want to eat for dinner?"
I couldn't exactly send them all an Evite or a Facebook invitation. I don't even know if a simple e-mail would have accomplished much. The success and organization of the political side of my trip would have to be left in my grandparents' hands. In the meantime, I studied up on the issues.
The rest of the week was quite interesting. A few national news outlets started calling me, referred by The Great Schlep. They wanted to interview my grandparents and me while I was down there. Not only was I going to be making my mark on American history, but I was going to be on TV, too!
I left on the red eye on Friday, Oct. 10, and I managed to sleep for most of the flight from Los Angeles to Florida. As soon as my grandparents pulled up to the terminal on Saturday morning, the greeting was standard operation: 10 minutes of criticism on the length of both my facial hair and my jeans, followed by a lecture on how handsome I could be.
Interestingly enough, however, the political discussion began immediately. My grandparents wanted to jump right into it. Throughout the day, I spent most of my time eating and fixing all the problems they'd been having with their computer and their TV. But we also watched the news together, read the paper and just talked about the country. Most of the time they were lecturing me, but when they had questions about Obama's stance on an issue, or if they brought up something they had heard about him, I could clear up what was and wasn't true.
Sunday though, was what The Great Schlep was all about. My grandparents had managed to get seven friends to come to their house. So, for a few hours, they spoke to me about their concerns; I spoke to them about mine, and we all spoke to the TV and radio news crews that had stopped by in the middle to get their story.
A lot of my grandparents' friends seemed very disappointed in John McCain and how far he had veered from his Straight Talk Express. Their problem with Obama, though, was that they just didn't know enough about him yet -- whether on the topic of domestic issues, like taxes and social security, or foreign issues, like Iran and Israel. In other words, my schlepping to Florida to discuss and answer questions was exactly what they needed.
Come November, some of the people I spoke with might decide to vote for McCain, and others might have always wanted to vote for Obama, but I think the most important thing is that because I went, they were able to learn more about the issues without having to rely on political ads and partisan pundits.
I can only hope my visit will allow them to make an informed decision based on facts and not on campaign smears and misinformation. But in the end, my "great schlep" was not a schlep at all, because not only did I make an investment in my country, I got to spend some valuable time with my family ... and I ate better than I've eaten in long time.
Taylor Magenheim, 24, is from Texas and has lived in Los Angeles for the past two years. He is currently a development assistant at a Hollywood studio.