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Ahead of New York Fashion Week, the Jewish prayer shawl goes chic

Has the Jewish prayer shawl become a fashion statement?
[additional-authors]
February 8, 2016

Has the Jewish prayer shawl become a fashion statement?

An unidentified New York Fashion Week: Men’s participant wore a real tallit — not of the faux H&M variety— to a Tommy Hilfiger presentation last Thursday, Racked reported on Monday.

Vogue photographer Phil Oh captured the fashion enthusiast wearing a black wool coat and a black beanie to go with the dark-striped prayer shawl.

The tallit has long been referenced in retail fashion. Last month, H&M offered a near-tallit scarf that it subsequently apologized for. The company also sold a tallit-esque poncho back in 2011. Old Navy had avery similar cardigan last year.

But now a legit tallit has appeared at a major men’s fashion showcase in New York — not to mention in the webpages of Vogue. (New York Fashion Week itself runs Feb. 10-18.)

Next year, maybe we’ll see tefillin on the runway. After all, Jean Paul Gaultier made Hasidic chic work in 1993.

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