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People of the Book Tour

URL: http://www.jewishjournal.com/ask_a_business_mensch/item/people_of_the_book_tour_20091125

It all started on a warm spring afternoon in Manhattan. Dressed in my finest new linen suit, I showed up at the “Meet the Author” event held annually by the National Jewish Book Council (NJBC). This event runs over three nights, and brings 50 authors per night together with 200 event planners from JCC’s and synagogues across the country. Each author has exactly 2 minutes to present their new book, and after all 50 presentations, there is a “Meet Market” held over a catered kosher dinner.

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