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Livini to GA: We must tell Israel’s story through a human lens


URL: http://www.jewishjournal.com/articles/item/livini_to_ga_we_must_tell_israels_story_through_a_human_lens_20061113

One of Israeli Foreign Minister Tzipi Livni top priorities is to close the gap between Israel's militant image abroad and the reality of a vibrant, multi-faceted nation. In her address Sunday afternoon to the opening session of General Assembly (GA) of the United Jewish Communities (UJC) in Los Angeles, Livni pledged "to invest a lot of time and money" in a Brand Israel campaign to project the country through a human lens.

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