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Israelity Tour teases trips with an Israeli beat

URL: http://www.jewishjournal.com/arts/article/israelity_tour_teases_trips_with_an_israeli_beat_20080215

In a move that echoes this fusion of cultural exposure and music, the Taglit-Birthright Israel Alumni Association, recently rebranded as Birthright Israel Next, has launched the Israelity Tour -- a seven-city West Coast concert extravaganza aimed at exposing young American Jews to Israeli culture, promoting the free 10-day educational trips to Israel for 18- to 26-year-olds, as well as cultivating the connections alumni of the trip have already made to the Holy Land and one another.

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