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Israeli rapper Subliminal has built a music empire

URL: http://www.jewishjournal.com/israel/article/israeli_rapper_subliminal_has_built_a_music_empire_20080519

The first song Ya'akov Shimoni ever wrote was called, "Genesis." The lyrics -- in English, Hebrew and French -- were about pollution, global warming, Mother Earth and the destruction of Israel's natural resources. It was 1997 -- long before "An Inconvenient Truth" became a blockbuster and the green movement reached an unprecedented level of hipness.

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